If the user accepts profiling cookies, as identified below, these will be taken into account in the creation of behaviour profiles and preferences or interests by cross-referencing this information for the purposes of marketing and profiling activities, i.e. to send the user communications and advertising (also displayed through banners on the site itself) or to contact him in a personalised way, so that these activities include content that is of the user’s interest and not disruptive).
WHAT ARE COOKIES?
Cookies are pieces of information stored on the hard disk of the user's computer and which are sent by the user's browser to a web server, and which relate to network use. As a result, they make it possible to find out about services, the sites visited and the options manifested while surfing the net. In other words, cookies are small files, containing letters and numbers which are downloaded onto the user's computer or mobile device when visiting a website. The cookies are then sent back to the original website on each subsequent visit, or to another website that recognises these cookies. Cookies are useful because they allow a website to recognise the user's device.
This information is therefore not provided spontaneously and directly but leaves a trace of the user's web browsing.
Cookies perform several functions and allow you to navigate between pages efficiently, remembering your preferences and, more generally, improving your experience. They also ensure that the advertisements displayed during browsing are of interest to the user and that the marketing activities carried out are in line with the user's preferences, avoiding undesirable promotional initiatives or those not in line with the user's needs.
While browsing a site, the user may also receive cookies on his/her device that are sent by different sites or web servers (so-called "third parties"), on which there may be some elements (e.g., images, maps, sounds, specific links to pages of other domains) present on the site he is visiting. There may be in this regard:
Depending on the purpose for which the cookies are used, they can be divided into:
In the category of technical cookies, whose use does not require the user's consent, we distinguish:
WHICH CATEGORIES OF COOKIES DO WE USE AND HOW CAN THEY BE MANAGED BY THE USER?
The types of cookies we use can be classified into one of the categories shown in the table below, which allows the user to give their consent or modify his/her preference (if already given) to accept the various types of cookies:
|Type of cookie
|Purpose of the cookie
|Origin and how to block it
|Website essential cookies (session and navigation)
|These cookies are essential for correct navigation and to use the functions of the site. These cookies do not collect personal information that can be used for marketing purposes, nor do they store the sites visited by the user. The use of these cookies (which are not permanently stored on the user's device and are automatically deleted when the browser is closed) is strictly limited to the transmission of session identifiers (consisting of random numbers generated by the server) necessary to enable the safe and efficient exploration of the site. This category of cookies cannot be deactivated.
|These cookies allow us to remember choices users have made (such as username, language, or geographic location) and provide enhanced and personalised features. The information collected by these cookies can be made anonymous and does not track browsing activity on other websites. This category of cookies cannot be deactivated.
|Targeting and advertising cookies
|These cookies are used to deliver content on our website via YouTube. The data collected by Google may be used for other purposes, including advertising. The user can give his or her consent directly to the third party by reading the information in the link in the side column.
|Third-party analytics and advertising cookies
|These cookies, also known as cache cookies, are set by Google Analytics and are used to collect information about how visitors use the site, including the number of visitors, the sites they come from and the pages they visit on our website. We use this information to compile reports and to improve our website; for example, this allows us to find out about any errors that users may have made and to ensure that they can easily find what they are looking for. In general, these cookies remain on your computer until you delete them.
Third parties may, with your consent, also use these cookies for purposes other than analysis. For this purpose, please read the information in the link in the side column before giving your consent to the third party.
|Advertising or profiling cookies
|These cookies are used to collect information about websites and individual pages that users visit, both on and off our site (which may indicate, for example, interests or other characteristics of users). These cookies are used to provide advertising and marketing communications that are more relevant to your interests by profiling you. They are also used to limit the number of times an advertisement is shown and to measure the effectiveness of advertising campaigns. They remain on the user's computer until they are deleted and act as a reminder that the user has visited the website. In addition, they may indicate whether the user arrived at our website via an advertising link.
This information is not shared with any other organisation.
As is the case with many websites, we use technologies like cookies, such as pixel tags (also known as "web beacon"). These technologies provide us and our suppliers with information about how the site and its content are used by visitors and allow us to identify whether your computer or device has visited our or other sites in the past.
Our servers automatically collect your IP address, so we can associate that address with your domain name or the name of your Internet provider. We may also collect certain 'clickstream data' relating to your use of the site. Clickstream data includes, for example, information about your computer or device, your browser and operating system and its settings, the page you came from, the pages and content you viewed or clicked on during your visit and when and how you did so, the items you downloaded, the site you visited next, and any search terms you entered on our site or on a redirect site.
HOW TO CONTROL OR DELETE COOKIES
The user has the right to choose whether or not to accept cookies. Below we provide information on how to exercise this right. However, please note that if you choose to decline cookies, you may not be able to use all the features of the website and, if you have consented to profiling on other occasions, the communications you receive may not be relevant to your interests. Please also note that if you choose to manage your cookie preferences, our cookie management tool will still set a technical cookie on your device to enable us to enforce your preferences. Deleting or removing cookies from your device will also remove the preference cookie and you will need to make these choices again.
Cookies can be blocked using the selection links in the table above. Alternatively, it is possible to change the browser settings so that cookies cannot be stored on the device. To do this, please follow the instructions provided by your browser (usually found in the "Help", "Tools" or "Edit" menus). Deactivating a cookie or a category of cookies does not delete them from the browser. Therefore, this operation must be carried out directly in the browser.
If the user wants to delete, disable or restore cookies on the computer, it is possible to use the cookie configuration pages provided by any third-party content providers, or through the browser options.
Below is a list of instructions for managing cookies for the most popular browsers:
If you use a mobile device, you should refer to its user guide to find out how to manage cookies.
For more information on cookies, including how to view cookies that have been set on your device, how to manage them and how to delete them, visit www.allaboutcookies.org.
PREVIOUSLY SET COOKIES
If you have disabled one or more cookies, we will still be able to use the information collected prior to this disabling through your preferences. However, as of that time, we will stop using disabled cookies to collect additional information.